URL *** URL - Replace ============= - `Store Customization, Changing Views`_ :: replacement_store_url = url(r'^$', 'django.views.generic.simple.redirect_to', {'url': '/our-products/'}, 'satchmo_shop_home') replace_urlpattern( urlpatterns, replacement_store_url ) remove_duplicate_urls(urlpatterns, []) Note: This took me some time to get working. The key is the ``satchmo_shop_home`` parameter. This is the name of the URL we are replacing. You can find the names in the Satchmo source code. The URL for this sample was in ``satchmo/apps/satchmo_store/shop/urls.py``. .. _`Store Customization, Changing Views`: http://www.satchmoproject.com/docs/svn/customization.html#changing-views